#2097 Past Project | App Store Optimization (ASO)

• App Store Optimization (ASO) • When the creators of a popular game series launched their latest installment they faced an unexpected challenge. Despite the success of the previous games, the newest title was struggling to gain visibility and user acquisition in the Apple App Store. After gaining a clear understanding of the challenges, I […]

#1330 Past Project | Sudoku Monetization

• Monetization Strategy • Having fostered a deep-seated passion for casual and puzzle games throughout the years, I was thrilled to thoroughly analyze the planned reissue of the classic “Sudoku” in terms of monetization and contribute through the identification of optimization prospects. Following a brief competitor analysis, I devised a hybrid monetization approach that simultaneously […]